Thursday, December 20, 2012

BLOGGING - RETURN ON INVESTMENT (ROI)


ब्लॉग्गिंग का क्या फायदा 

WHY DO YOU BLOG

WHAT DO YOU GAIN FROM BLOGGING

DO YOU GET ANY ROI (Return on Investment) from BLOGGING

DO YOU LOOK FOR RETURN ON INVESTMENT IN EVERYTHING YOU DOMusings 
By
VIKRAM KARVE

In materialistic world of today, you must have a motive for doing something. 

You must “gain” something from doing an activity.

After all, you are investing your precious time, talent and effort in the activity.

So you must get your RETURN ON INVESTMENT (ROI)
So if you spend your time and effort pursuing some activity there must be some material motive for doing that - you are expected to gain something - it can be POWER, WEALTH or FAME, mostly Wealth or Money.

WHAT DO YOU GAIN FROM BLOGGING? 

ब्लॉग्गिंग  का क्या फायदा  ?

Many people ask me why I am wasting my time and effort Blogging when the same time and effort could be put to “good” use doing something worthwhile to earn money. 

“You spend so much time and effort blogging, they say. 

And then they ask me, What do you gain from blogging? 

Why don't you monetize your blog?” other well-wishers say, “at least you will earn some money for your efforts. 

Why can't people understand that a person can do something for the sheer enjoyment of doing it, without any material or ulterior motive. 

To buttress my point I would like to quote an Urdu couplet I heard long back. 

(I cannot translate it exactly but will try to give you the gist)

Someone asked a lover  इश्क का क्या फायदा  (What do you gain from love?)

The lover replied फायदे का क्या फायदा  (What do you gain from gain?)

Why do we look for profit or reward in anything we do? 

Why do we have expectations in a relationship?

Why do we always expect a RETURN ON INVESTMENT? 

Why can't we do something just for the sake of doing it, for the sheer enjoyment of that activity, just like we do in the case of true love or इश्क 

Do we look for Return on Investment when we love someone? 

What do you gain from love? 

What do you gain from gain?

इश्क का क्या फायदा  ?
फायदे का क्या फायदा  ?

Would some connoisseur or philosophical poet be so good as to translate and interpret this couplet for us in a better way please? 

And My Dear Fellow Bloggers - Please tell us:

WHY DO YOU BLOG? 

and

WHAT DO YOU GAIN FROM BLOGGING?


ब्लॉग्गिंग का क्या फायदा ?


More importantly, on a broader plane, think about all your relationships and activities. 

Are all your activities profit oriented? 

Are all your relationships motivated by expectations?

Do you always look for some gain or profit whenever you do something? 

Are you always motivated by RETURN ON INVESTMENT?

I eagerly await your comments.


VIKRAM KARVE
Copyright © Vikram Karve 2012
Vikram Karve has asserted his right under the Copyright, Designs and Patents Act 1988 to be identified as the author of this work. 
© vikram karve., all rights reserved.

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About Vikram Karve

A creative person with a zest for life, Vikram Karve is a retired Naval Officer turned full time writer and blogger. Educated at IIT Delhi, IIT (BHU) Varanasi, The Lawrence School Lovedale and Bishops School Pune, Vikram has published two books: COCKTAIL a collection of fiction short stories about relationships (2011) and APPETITE FOR A STROLL a book of Foodie Adventures (2008) and is currently working on his novel and a book of vignettes and an anthology of short fiction. An avid blogger, he has written a number of fiction short stories and creative non-fiction articles on a variety of topics including food, travel, philosophy, academics, technology, management, health, pet parenting, teaching stories and self help in magazines and published a large number of professional  and academic research papers in journals and edited in-house journals and magazines for many years, before the advent of blogging. Vikram has taught at a University as a Professor for 15 years and now teaches as a visiting faculty and devotes most of his time to creative writing and blogging. Vikram Karve lives in Pune India with his family and muse - his pet dog Sherry with whom he takes long walks thinking creative thoughts.

Vikram Karve Academic and Creative Writing Journal: http://karvediat.blogspot.com
Professional Profile Vikram Karve: http://www.linkedin.com/in/karve
Vikram Karve Facebook Page:  https://www.facebook.com/vikramkarve
Vikram Karve Creative Writing Blog: http://vikramkarve.sulekha.com/blog/posts.htm
Email: vikramwamankarve@gmail.com
      
© vikram karve., all rights reserved.

3 comments:

provoqd said...

Hi,

I believe you've made quite a valid point here. Its not always about the money, sometimes it's more than that. It's about interests, passion and joy. There are somethings which one. just likes and loves doing. However, everybody is concerned with money in today's date. Aptly so, due to the things which money can buy. However, nobody can see the things which money cannot buy. When will people understand.

Thought provoking post. Loved it.

Regards

Jay
My Blog | My FB Page

Vikram Waman Karve said...

@ Jay Singh :
You are right "Nobody can see the things which money cannot buy"
For that you have to step back from the rat race and see your life from a distance
I am glad you liked the post.
Thanks
Vikram

Res Course said...

Blogging return on investment Roi is described here useful post